Here is an illustrative tub armchair, its curved upholstered shell wrapping from the sides into the back around a thick seat cushion. Choose a fabric colour and whether to add a matching stool, and the choice is saved for a quote request.
A tub chair is usually an accent piece, bought for a corner, a bay window or a spot beside the fireplace. Colour is the reason it is bought. Rust and forest are chosen to pull a room together, often to match a rug or curtains already in place. Grey and cream go where the chair should blend in. The stool is a smaller decision, but it turns a chair into a reading corner.
Furniture Configurator demo
Tub Armchair
- Product
- Tub Armchair
- Colour
- Grey
- Set
- Chair
Illustrative product. The design and images are generated examples, not a real model for sale.
What you can configure
Grey, cream, rust and forest are shown, with mustard and navy making six. Framing favours the curved shell and the cushion edge tucked against it. Curves are where upholstery colour shifts most, lighter on the outer arc and darker inside. The set option is held in the summary. Selecting the stool does not add it to the photograph yet, as a production build would layer it in.
- Colour: Grey, Cream, Rust, Forest
- Set: Chair, With Stool
Why a configurator suits armchairs
Accent chairs are colour purchases, and colour drives returns. A buyer matching a forest chair to a green rug will notice if the shade arrives warmer or cooler than expected. Consistent imagery, shot or rendered under the same light for every fabric, makes the comparison fair. A swatch request beside the bolder colours closes the remaining gap.
The stool is an easy add-on. Shown in the configurator, with the image updating, it becomes part of the decision rather than a separate product the buyer may never find. A small bundle saving, if the retailer offers one, nudges it further. Order value rises without discounting the chair, and stools stop sitting in the warehouse.
Upholstered chairs are often made to order or held in limited stock per colour. A configurator shows availability and lead time per fabric, so a customer who wants rust this month can see when it will arrive. Fabric choices also produce useful demand data, especially for seasonal colours like mustard.
How a production version would be built
This chair suits a layered 2D build. Each fabric is shot or rendered on the chair, and the stool is a separate layer shown when selected. If the stool can be ordered in a different fabric, six chair fabrics and six stool fabrics give forty-two looks from twelve images. Fabric names, codes, stock or lead times and any bundle rules are needed. On Shopify or WooCommerce, chair and stool become linked products in the basket. For interior designers, the same build can end in a trade quote instead.
Build sheet for this range
- Colours in the full range: 6 (4 shown in this demo)
- Set choices: 2
- Combinations to support: 6 × 2 = 12
- Images for one photograph per combination at 3 angles: 36
- Images if sets can be shown as separate layers, at 3 angles: 24
- Data each of the 12 combinations needs: a SKU or variant ID, price, stock or lead time, and any dimensions or specification that change
Questions about armchair configurators
Can the stool be upholstered in a different fabric from the chair?
If you sell it that way, yes. The stool is its own layer with its own fabric list, so a rust chair with a cream stool is a valid choice. You can also limit stool fabrics to coordinating pairs. The summary lists both fabrics separately so the workshop receives clear instructions.
How do you photograph curved upholstery so colours read accurately?
Light the chair so the curve reads as a smooth gradient rather than a hard highlight, and keep that setup identical across fabrics. Then match each image to the physical fabric under daylight-balanced light. A flat fabric close-up next to the main image helps, as it shows the true colour without the effect of the curve.
Can customers order a fabric swatch before buying?
Samples make most sense for bold colours such as rust and mustard, where buyers want to hold the fabric against their rug or curtains. Each fabric gets a request button, and the sample arrives with a link back to the configured chair, so ordering takes moments once they are sure.
Can interior designers request trade pricing through the configurator?
They can, through a trade login that switches the final step from basket to quote, with project names and quantities. Designers can configure several chairs for a client, save them and share a link for sign-off. Pricing stays on your side, and the quote arrives in your CRM with every specification attached.
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A configurator for your armchairs
This demo uses an illustrative product. If you sell armchairs, I can build the same experience around your own range, photography and ordering process, connected to Shopify, WooCommerce or a quote workflow. I reply to enquiries within two UK working days.